# FocusFirst

> Transformation Architecture for Fortune 500 Group Functions. We architect transformations that deliver results — not theater. 250+ successful transformations for DAX40 and Global 500 companies.

FocusFirst® GmbH is a boutique transformation consultancy headquartered in Frankfurt, Germany, operating across four continents. We help Group Functions (Legal, Compliance, HR, Finance, IT, Strategy, Communications, M&A, Procurement, Operations, Investor Relations, Marketing) of Fortune 500 / DAX40 / Global 500 companies plan and deliver complex change with senior executives and organizational psychologists — not junior consultants.

Founded by René Esteban, former Head of Global E-Commerce at Merck KGaA. Author of the Top-5 Amazon bestseller "The Focused AI Captain" (2026). Team of ~35 former C-level / SVP executives and organizational psychologists.

## What we do

- Org Design & Operating Model — designing fit-for-purpose Group Function structures
- Change Management & Stakeholder Orchestration — turning resistance into alignment
- Strategic Communications — making transformations impossible to ignore internally
- Transformation Program Architecture — must-win initiatives, re-orgs, post-merger integration
- AI Adoption for Group Functions — the Focused AI Captain methodology

## Method

PEAK® — our proprietary, award-winning transformation method. Independently shown to deliver transformation goals 33% faster with 15% higher stakeholder satisfaction. 5x innovation award winner. Co-created with clients across 250+ engagements.

## Proof points

- 250+ transformations completed
- 33% faster goal achievement
- 15% higher stakeholder engagement
- 95% client referral rate
- 5x innovation award winner

## Selected clients

Merck, E.ON, BASF, Novartis, GSK, Brenntag, Boehringer Ingelheim, Commerzbank, Lanxess, Covestro, Viessmann, Sandoz.

## Pages

- [Home](https://focusfirst.com/): Overview, positioning, and proof.
- [What We Do](https://focusfirst.com/what-we-do): Five service areas and the PEAK® method.
- [Evidence](https://focusfirst.com/evidence): Testimonials, case studies, awards, and metrics.
- [Our Team](https://focusfirst.com/our-team): Founder René Esteban, Senior Advisors, organizational psychologists.
- [Insights](https://focusfirst.com/insights): Books ("The Focused AI Captain"), publications, and the Transformation Leaders Podcast.
- [AI Captain](https://focusfirst.com/ai-captain): The Focused AI Captain — book and AI adoption resources for Group Functions.
- [Contact](https://focusfirst.com/contact): Book a 20-minute intro meeting with René Esteban.

## Contact

- Website: https://focusfirst.com
- Email: hello@focusfirst.com
- Phone: +49 69 870 078 740
- Address: Neue Mainzer Straße 66-68, 6th Floor, Eurotheum, 60311 Frankfurt, Germany
- LinkedIn: https://www.linkedin.com/company/focusfirst-gmbh
- Book intro: https://calendly.com/rene-esteban/website-intro-20min

## Optional

- [Legal Notice](https://focusfirst.com/legal): Imprint and legal information.